3D Printing or Additive Manufacturing or Rapid Prototyping is the process of making three dimensional solid objects from a digital design. 3D printed object are created using additive processes, which works by laying down successive layers of material until the entire object is created. Each of these layers can be seen as a thinly sliced horizontal cross-section of the eventual object.

Spurring growth of the industry in India is a two-and-half-year-old company Divide By Zero Technologies. The name Divide by Zero signifies infinity and reflects their passion in the pursuit of success. The company has designed and developed 3D printers in India that are tremendously proficient in creating most of the conceivable 3D patterns in the world. Divide by Zero is a story of years of hard work and research, combined with a wealth of experience in development of engineering products and sustainable systems.

Besides manufacturing 3D printing machines, Divide By Zero Technologies also offers 3D printing services in India and will soon extend its services to other parts of the globe. Using professional 3D prototyping machine, Divide By Zero provides a multitude of 3D prototyping solutions for various sectors including Education, Consumer Goods, and Industrial Machinery.

“3D Printing is catching up very fast in India. New businesses are coming up in this domain and entrepreneurship is happening at a fast pace. These start-ups are providing customised services to their customers and people are reacting very positively to the advancements,” the Founder and CEO of Divide By Zero, Mr Swapnil Sansare said while speaking to CNCTimes.com on the sidelines of Inside 3D Printing event held recently in Mumbai.

“A couple of years ago, most people didn’t know much about 3D printing and its usability in the manufacturing industry, but today consumer behaviour has changed tremendously as they have become more aware of the technology,” Mr Sansare said. He added that the market for 3D printing is huge. “What is needed is to live up to public expectations and provide them desirable services to make it large. Take for instance Divide By Zero. We have sold over 150 machines across India in the past two years,” he said.

When asked about Divide By Zero being associated with Inside 3D Printing Forum, Mr Sansare said, “Meckler Media, the organisers of the event, know us very well as they were the first to make a note of our achievement. They helped us earn reputation and get us recognized within the industry. When they came up with a proposal to have such a forum (Inside 3D Printing) and discussed with us about synergy to develop the technology, we were more than happy and decided to associate ourselves with the event, which was an amazing platform,” he added.

At Inside 3D Printing event, Divide By Zero launched AION500, the bigger size FDM machine which can print materials such as carbon fibre, glass filled material, TPU etc which is not easily available in the market. “AION500 uses core XY with four motors and can reach a maximum speed of 500mm per second. AION500 can 3D-print a bumper in 12 hours, while normal 3D printing machines take 45 hours to print the same bumper.

AION500 has a bed size of 500mm cube and is built from a sheet metal body using alloy steel.” “It can print various materials. We are coming up with continuous fibre attachment so one can print with carbon fibre,” Mr Sansare explained. About the marketing strategy being adopted by Divide By Zero, he said the company’s strategy is to enable its customers to believe and see what the company is doing. “We want our customers to challenge and question us. We love to answer their queries and this way we have won lot of customers. We always look to do something new. For instance, at Inside 3D Printing, we 3D printed an outfit worn by a supermodel. We also printed some musical instruments which are usually made of bamboo. These instruments were played by a band during the event. This way we try to be different from others and market ourselves,” Mr Sansare said.

“In the future, we at Divide By Zero would love to venture into big format 3D printing and would print components for automobile industry as well. Besides these, we would continue to add more machines with higher speed in our kitty which would be affordable and their running cost would be lower. We will use stronger and better quality materials. We are also looking into future technological advancements such as SLS & Metal Sintering so as to carve a niche for ourselves,” Mr Sansare signed off.