Hypertherm Appoints Ador Fontech as Exclusive Master Distributor in India
BANGALORE, INDIA — 29 June 2017 — Hypertherm, a U.S.-based manufacturer of plasma, laser, and waterjet cutting systems, is pleased to announce the appointment of Ador Fontech Limited (ADFL) as the exclusive master distributor in India for its Powermax plasma systems. Headquartered in Bangalore with operations across India, ADFL specializes in themanufacture and sale of welding equipment and consumables, as well as the provision of reclamation, fusion, surfacing, and spraying solutions.
A first for Hypertherm, this partnership is part of the company’s strategic move to provide better support for end users in India, and to expand its reach across the India market. This decision is also in line with Hypertherm’s mission to provide customers with the world’s leading industrial cutting solutions, and reflects the company’s vision “Every Market is A ‘Home’ Market”, where Hypertherm aims to achieve true global operational capabilities in mindset, leadership, and talent.
Yaseer Wajahet, Market Manager – India, Asia Pacific said, “We chose Ador Fontech for its wide-reaching network and presence across the whole of India. Through this partnership, Hypertherm will be able to leverage on Ador Fontech’s robust infrastructure and resources to meet the critical needs of the India market and our customers.”
Prior to this appointment, ADFL had already been distributing Hypertherm products in selected regions within the Indian market. P. Vishwanathan, Chief Operating Officer of Ador Fontech Limited, shared, “Ador Fontech has been working with Hypertherm since 2007 with great success. We are more than delighted for this opportunity to continue to grow and support Hypertherm’s brand throughout India.”
ADFL will be responsible for developing and marketing Hypertherm’s Powermax systems to their sales network, including representing Hypertherm’s products at trade shows and open houses that their sub-distributors participate in. The company will also provide dedicated support for end users in the areas of training support, installation, and servicing.
As part of ADFL’s key marketing strategy, Vishwanathan highlighted that they will focus on increasing sales of the Powermax systems and consumables to strengthen Hypertherm’s position as one of the finest cutting solutions provider in India.
Wajahet concluded, “We are very excited to be associated with Ador Fontech. Together, we will take the Hypertherm brand to the next level and make a positive impact on India’s flourishing manufacturing industry.”
For more information, please contact Hypertherm at marketing.asia@hypertherm.com.
About Ador Fontech Limited
Incorporated in 1974, Ador Fontech Limited (ADFL) is part of the Ador Group that has its core operations in engineering products and services. A total solutions provider, ADFL specializes in the manufacture and sale of welding electrodes, and flux cored arc welding consumables, as well as the provision of reclamation, fusion, surfacing, and spraying solutions. The company's products include low heat input welding alloys, solid and flux-cored wires, welding and cutting equipment, fume extraction products, and thermal spray solutions.
In addition to manufacturing, the Company exclusively represents internationally well-known brands in India. With offices in major Indian cities and over 200 employees ADFL has a sales network in all major industrial towns major and a dealer network spread across the country.
For more information, please visit http://www.adorfon.com/.
About Hypertherm
Hypertherm designs and manufactures advanced cutting products for use in a variety of industries such as shipbuilding, manufacturing, and automotive repair. Its product line includes plasma, laser and waterjet cutting systems, in addition to CNC motion and height controls, CAM nesting software, and consumables. Hypertherm systems are trusted for performance and reliability that result in increased productivity and profitability for hundreds of thousands of businesses. The New Hampshire based company’s reputation for cutting innovation dates back nearly 50 years to 1968, with Hypertherm’s invention of water injection plasma cutting. The 100 percent associate owned company, consistently named one of the best places to work in America, has more than 1,400 associates along with operations and partner representation worldwide.