• May 20, 2022
  • Machine Tools
  • Cutting Tools
  • Software
  • Metrology
  • Accessories
  • Mechatronics
  • About us
  • Contact us
  • REGISTER
  • SIGN IN
www.cnctimes.com logo
  • News
  • CT+
  • Webinar
  • Knowledge Center
    • INDUSTRY UPDATES
    • INTERVIEWS
    • VIDEOS
    • TECHNICAL ARTICLES
    • CASE STUDIES
    • PRODUCT SHOWCASE
    • BLOGS
    • SUCCESS STORIES
    • NEWSLETTERS
  • Start Your Subscription
  • Register
  • Sign in

Information

Please login to give the feedback.

Subscription Plans

Subscription Type
Duration
Months
News
Articles
Blogs
Case Studies
Videos
Product Updates
Webinar
Amount
CT
Lifetime
Lifetime
Full Access
Limited Access
Full Access
Limited Access
Limited Access
Limited Access
No Discount
INR 0.00
CT+
6 Months
6 Months
Full Access
Full Access
Full Access
Full Access
Full Access
Full Access
5% Discount
INR 599.00
CT+
Annual
12 Months
Full Access
Full Access
Full Access
Full Access
Full Access
Full Access
10% Discount
INR 999.00

Subscription Plans

Subscription Type
Duration
Months
News
Articles
Blogs
Case Studies
Videos
Product Updates
Webinar
Amount
CT
Lifetime
Lifetime
Full Access
Limited Access
Full Access
Limited Access
Limited Access
Limited Access
No Discount
INR 0.00
CT+
6 Months
6 Months
Full Access
Full Access
Full Access
Full Access
Full Access
Full Access
5% Discount
INR 599.00
CT+
Annual
12 Months
Full Access
Full Access
Full Access
Full Access
Full Access
Full Access
10% Discount
INR 999.00
Successfully registered. Please check your email to activate account.

Registration
  • Sign In



Sorry Captcha Unsuccessful!!

Sign In


OR
If your not registered user first Register
  1. Home
  2. News
  3. Mary Barra first lady to become chief executive of General Motors

Mary Barra first lady to become chief executive of General Motors

11 December, 2013
  • Tweet
  • share via email
Your comment has been posted.
We have sent you a verification email. To verify, just follow the link in the message.
Some technical error. Please try again.

By Niraj M Wanikar, Chief Editor, CNCTimes.com, 2013-12-11 12:57:40

In what could be termed as an historic step, automobile major General Motors (GM) has appointed 51-year-old Mary T Barra as the new chief executive of the company. She will be the first woman to hold the top post since the company. Her anointment has come as a major step by the Detroit-headquartered GM and Barra is expected to be a guiding force for the US’ largest and most powerful auto company that went bankrupt four years ago and had to be bailed out by the government for USD49.5 billion.

Barra aspired to join the company and make a mark for her own in the industry since she was a child and at 18, she entered the GM technical school to become an engineer. Her father was a die maker in the same company for 39 long years and Barra has spent 33 years with GM. She was chosen unanimously from a handful of internal candidates to succeed Daniel F Akerson and in the process beat some prominent candidates for the job, including Mark Reuss, the head of company’s North American operations and son of a former president of the automobile major.

Barra, who was the senior executive overseeing all of GM’s global product development prior to be given the top charge, has been a rank-and-file engineer, a plant manager besides head of corporate human resources.

Top company officials say that Barra ‘brought order to chaos’ in GM's vast product development organisation by flattening its bureaucracy and cutting overlapping layers of executives. She was also instrumental in reducing the number of expensive, global vehicle platforms apart from bringing new models to market faster and at lower cost.
During her tenure, GM has introduced competitive small cars like the Chevrolet Sonic and redesigned versions of its big-selling pickup trucks. Barra has also been a champion of more fuel-efficient engines and lighter-weight vehicles.

Known in the company as a consensus builder who calls her staff together on a moment's notice to brainstorm on pressing issues, Barra is an early riser who is often in her office by6 am. While she has a low-key personality, Barra, the mother of two teenage children, is keenly competitive when it comes to beating rival automakers.
Barra's biggest challenge is to continue to ensure improvements in GM's product line up. The company has overhauled many of its models since emerging from bankruptcy in 2009, but its American market share remains stuck at about 18 percent. Her other hurdles include fixing GM's troubled European operations and spurring more growth in China besides other parts of Asia. 

  • Follow @CNCTimes

Captcha is required.
Sorry Captcha Unsuccessful!!

Latest News

  • 19 May, 2022

    TRUMPF minimizes material waste in laser cutting

  • 19 May, 2022

    New HS-style CBN chipbreaker improves hard turning productivity

  • 19 May, 2022

    Markforged partners with 3YOURMIND to scale automation of AM

  • 19 May, 2022

    Next generation radio transmission probing delivers data-rich future

  • 19 May, 2022

    Indian CEOs could get the best salary hike in 5 years

  • 19 May, 2022

    Materialise introduces Magics 26 with new CAD and mesh capabilities for AM

  • 19 May, 2022

    Uniformity Labs releases Ti64 Grade 23 titanium alloy powder

  • 18 May, 2022

    Renishaw introduces remote probes capable of focus-tracking

  • 18 May, 2022

    CoroMill® MH20 for high feed pocket milling

  • 18 May, 2022

    iQ-One provides 100% inline-quality control

  • 18 May, 2022

    World majors wager on India changing into a chip manufacturing hub

  • 18 May, 2022

    Stratasys adds two new composite-ready 3D Printers to F123 series

  • 18 May, 2022

    Stratasys introduces GrabCad Print software

  • 18 May, 2022

    TFP introduces new developments at JEC World 2022

  • 17 May, 2022

    India's GDP growth likely to be in the range of 7.4%-8.2% in FY23

  • 17 May, 2022

    Stereo Deflectometry Vision System inspects glossy parts

  • 17 May, 2022

    Siemens’ SynthAI revolutionizes machine vision training with AI

  • 17 May, 2022

    Merger to accelerate global adoption of Additive Manufacturing

  • 17 May, 2022

    Seeq and Customers to present at AVEVA PI World in Amsterdam

  • 17 May, 2022

    Tiger·tec Gold for universal use in all Walter milling tools

  • 17 May, 2022

    New CC e-motion plug and play electric chuck

Previous Next

TESTIMONIALS VIEW MORE

By Niraj M Wanikar, Chief Editor, CNCTimes.com, 2019-11-19 17:57:22We would like to express our sincere appreciation for your service to us.You have provided us best marketing platform through CNCTime...

Mr.Adil Atar, Ass.Mng.Technical Sales & Service: Precision Machinekraft

By Niraj M Wanikar, Chief Editor, CNCTimes.com, 2016-10-21 09:00:00Dedication and determination is key to success and CNC Times team is evident to it - FARO Business Technologies (I) Pvt Ltd

Ms. Amrita Gokhale , FARO Business Technologies

By Niraj M Wanikar, Chief Editor, CNCTimes.com, 2016-08-25 00:00:00Seminar was really very good, please let us know about future seminars. we would like to attend the seminar on "Machining of the mate...

Roshan Deshmukh, Design Engineer - Ashvini Magnets Private Limited

FOLLOW US

TECHNOLOGY FOCUS

    Machine Tools

    • CNC Lathe
    • Boring Machines
    • Drilling Machines
    • Spark Erosion
    • Wire Cut
    • Vertical Machining Centers - VMC
    • Horizontal Machining Centers - HMC
    • Grinding Machines
    • Gear Cutting Machines
    • Additive Manufacturing - RP
    • Multi-Axis Machines
    • Multi-Tasking Machines
    • Welding Machines
    • Presses
    • Laser Cutting
    • Others
    • IIoT

    Metrology

    • CMM
    • VMM ( Vision Measuring Machines )
    • PCMM ( Portable CMM )
    • Measuring Instruments
    • Probing Technology
    • 3D Scanners
    • Roundness Measurement
    • Surface Roughness Measurement
    • Contour Measuring Machines
    • Others

    Accessories

    • Workholding
    • Toolholders
    • Spindles
    • Coolants
    • Others

    Software

    • CAD
    • CAM
    • CAE
    • ERP
    • Inspection Software
    • Reverse Engineering Software
    • MES
    • Others

    Mechatronics

    • Robotics
    • Automation
    • CNC Controllers
    • Others

    Cutting Tools

    • Turning Tools
    • Milling Tools
    • Grinding Wheels
    • Drilling
    • Others

INDUSTRY VERTICALS

  • General
  • Automotive
  • Aerospace
  • Healthcare
  • Healthcare Engineering
  • FMCG
  • Consumer Durable
  • Defence
  • Electronics
  • Oil & Gas
  • Heritage
  • Heavy Engineering
  • Die & Mold
  • Plastic
  • Footwear
  • Jobshop

PROFILE

  • About us
  • Contact us

Terms of use

  • Privacy Policy
  • Payment Policy
  • Refund Policy
  • Terms and Conditions

Follow us on:

Download CNCTimes App:

Play Store
2022 © www.cnctimes.com  | Payment Policy   |   Terms and Conditions
Developed & Maintained by Deven Infotech