• March 1, 2021
  • Register
  • Sign in
    • Forgot Password ?
    OR
    • Sign in
  • FAQ
  • Contact
  • About us
www.cnctimes.com logo
  • Editorials
    • NEWS
    • CASE STUDIES
    • INTERVIEWS
    • SUCCESS STORY
    • PRODUCT SHOWCASE
    • TECHNICAL ARTICLES
    • BLOGS
    • VIDEOS
    • NEWSLETTERS
  • Forum
  • EVENTS
  • INVENTORY
    • INVENTORY LISTINGS
    • AUCTION LISTINGS
    • WANTED LISTINGS
  • BUSINESS LEADS
    • BUYERS
    • MANUFACTURERS
    • DEALERS
  • SHOWROOM
  • JOBS
  • Register
  • Sign in
  • Contact
  • Advertise
  • Feedback

Information

Please login to give the feedback.

Information

Please login to give the feedback.

  1. Home
  2. Interviews
  3. Mitutoyo sells not only products, but measurement solutions

Mitutoyo sells not only products, but measurement solutions

16 February, 2015
  • Tweet
  • share via email
Your comment has been posted.
We have sent you a verification email. To verify, just follow the link in the message.
Some technical error. Please try again.

Mitutoyo South Asia Pvt. Ltd. (MSA) was established in 1996 and is headquartered in New Delhi. The direct entry by Mitutoyo Corporation, Japan established a regional headquarter in South Asia for enhanced customer support. Mitutoyo’s history in India dates back to the mid-1960s when it started selling small tools in India through agents. In 1989, a Mitutoyo representative office was established to provide technical support for its comprehensive range of precision instruments. Along with the office, a Mitutoyo Measurement Metrology (M3) solution centre was opened in New Delhi allowing customers to view the Mitutoyo products and provide them with effective solutions for their manufacturing needs. This facility was the first of its kind in India during the time demonstrating Mitutoyo’s commitment to customer needs.

Today, MSA has 7 sales and service locations across India covering all major industrial belts wherein 100 people are working while four resident engineers from Japan are permanently in place. There are now four established M3 solution centres strategically located across South Asia. The company laboratory is one of the finest in South Asia with a NABL certification guaranteeing the best measurement capabilities by national/international standards.

Mitutoyo is in tune with the needs of the manufacturing industry in the fastest growing economies of the world. Its growing network ensures world class support for the widest range of precision measuring instruments, backed by the worldwide manufacturing technology expertise of Mitutoyo Corporation, recognised as a leading global brand having a vast network that spans across the globe.

Speaking to CNCTimes on the sidelines of IMTEX 2015 at Bengaluru where the company launched Quick Image a non-contact one touch measurement along with two height gauges, Mitutoyo’s Country Head (Sales) of India, Mr Milind Chitre said that the company got positive response for the products they launched at the biennial exhibition. “At the IMTEX, we can showcase our latest products apart from meeting old and existing customers. The kind of response we got from the industry shows that Indian economy is positive and meeting the challenges posed by world leaders,” Mr Chitre said.

“Also the Indian market is extremely price sensitive since the customers have become very much technology savvy and do a lot of research before finalising any product. This is a sign of growth and helps the company like our as we are not only selling the products, but measuring solutions,” Mr Chitre said. On technological advancements in the country, he said that Mitutoyo has been investing a lot on research and development and is a pioneer in the field of nano technology .

“The company’s USP has been providing measurement solutions at an affordable cost and very low maintenance. This is being achieved through our dedicated workforce from New Delhi, Vadodara, Mumbai, Pune, Chennai, Bengaluru , Kolkata and Coimbatore,” Mr Chitre said and concluded that since September 2014, Japanese export control regulation are much more accommodating, Mitutoyo in India is able to sell nearly all their products easily which will result into regaining and increasing the market share.

  • Follow @CNCTimes

Captcha is required.
Sorry Captcha Unsuccessful!!

Latest Interviews

  • 25 May, 2020

    Short interview with Peter Mösle, Head of Sales of the Measuring Machines business division at Blum-Novotest

  • 30 April, 2019

    CNCTimes in conversation with, Ankit Sahu, Director, Objectify Technologies Pvt. Ltd.

  • 19 February, 2019

    CNCTimes in conversation with, Mr Frederick Mason, Sr. V.P. Marketing, Quality Vision International INC

  • 06 January, 2019

    Mr. Prashant Jain, Head-Demand Generation & FBS leader, Fluke Technologies Pvt. Ltd. in conversation with CNCTimes.com

  • 05 January, 2019

    CNCTimes.com in conversation with Mr. Rohit Trivedi, Director, N'liven Technologies Pvt. Ltd.

  • 04 January, 2019

    Mr. Gautam Chandu, Managing Director, Hariram Engineering in conversation with CNCTimes.com

  • 10 December, 2018

    Mr. Sean Yao, Territory Head, ZWSOFT and Mr. Anubhab Hazra, CEO, CADbro, India, in conversation with CNCTimes

  • 06 November, 2018

    Mr. Volker Nesenhoner, Chief Executive Officer, OPEN MIND Technologies AG, talks about hyperMILL & Indian Market

  • 25 September, 2018

    Mr. John Fox, Vice President, Marketing, Mainstream Engineering, Siemens PLM Software Inc, talks about Solid Edge 2019

  • 10 July, 2018

    Niraj Wanikar, M.D., CNCTimes P. Ltd. talks about Plant Manager – a revolutionary Production, Planning and Control software.

  • 10 July, 2018

    Mr Cyril Pereira, MD, Reed Triune Exhibitions, talks about AMTEX 2018

  • 10 July, 2018

    Mr. Benedikt Ruf, MD, GINDUMAC GmbH and Mr. Pankaj Patel, Country Manager, GINDUMAC GmbH share their views about AMTEX 2018 and the Indian Market

  • 10 July, 2018

    HMB International is getting overwhelming response at AMTEX 2018: Mr Gopal Bali, Country Manager Sales, HMB International

  • 10 July, 2018

    SLTL is a global leader in CNC laser services: Mr Maulik Patel, Business Development - International, SLTL Group

  • 21 June, 2018

    Indian customers shower trust on HAAS, and Phillips has perpetually strived to make this a reality.

  • 28 May, 2018

    Our consistent goal is to continually improve the quality, performance and reliability of our products: Revware Inc

  • 27 December, 2017

    The response from the customer's base in India is steadily growing: IMI Precision Engineering

  • 18 December, 2017

    Quality should be the focus, not the price when buying a CNC machine: Global CNC Automation

  • 18 December, 2017

    “Engimach helps you to reach the right audience.”:Macpower CNC

  • 18 December, 2017

    ‘Engimach has developed a lot over the years’: Beckhoff Automation

  • 11 December, 2017

    ‘Engimach is the best platform to showcase your products’ : Gravotech

Previous Next

TESTIMONIALS VIEW MORE

We would like to express our sincere appreciation for your service to us.You have provided us best marketing platform through CNCTimes. We look forward to extending our contract with you for years to ...

Mr.Adil Atar, Ass.Mng.Technical Sales & Service: Precision Machinekraft

Dedication and determination is key to success and CNC Times team is evident to it - FARO Business Technologies (I) Pvt Ltd

Ms. Amrita Gokhale , FARO Business Technologies

Seminar was really very good, please let us know about future seminars. we would like to attend the seminar on "Machining of the material above 60 HRc like titanum"

Roshan Deshmukh, Design Engineer - Ashvini Magnets Private Limited

FOLLOW US

TECHNOLOGY FOCUS

    Machine Tools

    • CNC Lathe
    • Boring Machines
    • Drilling Machines
    • Spark Erosion
    • Wire Cut
    • Vertical Machining Centers - VMC
    • Horizontal Machining Centers - HMC
    • Grinding Machines
    • Gear Cutting Machines
    • Additive Manufacturing - RP
    • Multi-Axis Machines
    • Multi-Tasking Machines
    • Welding Machines
    • Presses
    • Laser Cutting
    • Others
    • IIoT

    Metrology

    • CMM
    • VMM ( Vision Measuring Machines )
    • PCMM ( Portable CMM )
    • Measuring Instruments
    • Probing Technology
    • 3D Scanners
    • Roundness Measurement
    • Surface Roughness Measurement
    • Contour Measuring Machines
    • Others

    Accessories

    • Workholding
    • Toolholders
    • Spindles
    • Coolants
    • Others

    Software

    • CAD
    • CAM
    • CAE
    • ERP
    • Inspection Software
    • Reverse Engineering Software
    • MES
    • Others

    Mechatronics

    • Robotics
    • Automation
    • CNC Controllers
    • Others

    Cutting Tools

    • Turning Tools
    • Milling Tools
    • Grinding Wheels
    • Drilling
    • Others

INDUSTRY VERTICALS

  • General
  • Automotive
  • Aerospace
  • Healthcare
  • Healthcare Engineering
  • FMCG
  • Consumer Durable
  • Defence
  • Electronics
  • Oil & Gas
  • Heritage
  • Heavy Engineering
  • Die & Mold
  • Plastic
  • Footwear
  • Jobshop

POLICIES

  • Payment Policy
  • Terms of Use

PROFILE

  • About us
© 2021 www.cnctimes.com
Developed & Maintained by CNCTimes.com