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Please tell us something about N'liven technologies?
Nliven Technologies is a software consulting company based in Indore and are in business for the past 18 years. We specialize in Artificial Intelligence. A lot of applications these days are using AI to augment their business, and the application we are launching at Industrial Engineering expo is “Trackwise”. This is an automation application and is meant for automating business processes across an organization. It is primarily for growing businesses or SME’s. This is the first time we are doing any type of promotion for “Trackwise”
How does your product help SME’s?
Almost all of the SME’s face questions relating to various business processes such as the number of sales in a quarter, the most productive employee in a month or any of the thousand questions depending on their business. Since most SME’s do not have access to large applications, complicated systems and do not have a specialized talent to manage large CRM’s, we have simplified the entire process with “Trackwise”. We have automated a number of business processes including attendance- that helps them get the analytics easily, sales and order – this allows their dealers, direct customers etc. to place orders through their website and one can track them via this single application. Tracking is built into Trackwise for any business process. The timeline enabled in the software will help the customer to go and check the business operations for a particular date. Trackwise helps SME’s to gather data and analyze the data and to make smarter and timely decisions.
What is the payment model for Trackwise?
Trackwise is a cloud-based application and works on a subscription model. It can be accessed from any PC, mobile or tablet with an internet connection. One can also download a mobile app and share with their employees.
What has been your strategy to enter the SME market?
SME’s do not have exposure to many of the tools and technology. By creating Trackwise, we have done all the heavy lifting by understanding how business processes work and how by using Artificial Intelligence we can solve problems. All one needs to do is ask questions about the performance of various elements of the business and “Lesha” the bot we have created will run insights on your own data and give you answers to your questions instantly.
Do you have any direct competitors?
There are many companies who have products that can compete with some aspects of “Trackwise” such as companies who have worked on the bio-metric attendance part or some products are standalone CRM’s. Till now, there is no other company that has created a product that includes all these business processes and is specially targeted at SME’s. Given this, “Trackwise” is a unique product.
What are your views about Industrial Engineering expo?
To be honest, even though this exhibition is not a natural market for us, a number of SME’s are taking part in this expo and that is one of the major reasons we are here as exhibitors. It is a good expo and a number of good companies participating. We are expecting a good footfall and quality visitors at the expo.